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Ember Kitchen · Restaurants & Hospitality

Direct ordering app that cut delivery-app commissions

Native iOS and Android ordering with loyalty built in, so the restaurant owns its customers.

Services
App Development, Branding
Industry
Restaurants & Hospitality
Timeline
6 weeks
Year
2024
Ember Kitchen
0%
of orders moved to direct
0.8
store rating, from 2.1
£0k+
commission saved per month
The challenge

Ember paid up to 30% commission on every delivery-app order and had no idea who its customers were. A previous agency's app had been abandoned with a two-star rating.

Our approach
  1. 01

    Refreshed the brand first so the app, packaging and signage told one story.

  2. 02

    Designed ordering around speed: reorder your last meal in two taps, pay with saved cards or wallets.

  3. 03

    Built a simple loyalty scheme that rewards direct orders and nudges delivery-app customers across.

  4. 04

    Integrated with the existing kitchen display so staff workflow didn't change.

The solution

A fast, well-reviewed ordering app on both stores, a loyalty programme that keeps customers coming back directly, and a customer database Ember owns for the first time.

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Ember Kitchen
Ember Kitchen
I can't believe they shipped the whole ordering app in six weeks. Our customers love it.

Marco Bellini

Owner, Ember Kitchen

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